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Beauty Industry

Essie Launches New Gel Couture Collection

The bold colors are inspired by black-tie galas.

Essie is celebrating the first anniversary since the launch of gel couture nail polish collection with 12 new colors, in the new essie gel couture gala line. The new bold hues are inspired by black tie events.

Essie also has a new gel couture “platinum grade” finish top coat.

The new colors are:

wearing hue? – white with a slight blush of champagne shimmer

pr stunt – lavender pink shimmering with gold

inside scoop – a sheer tea rose pink with a slight blue undertone

last night’s look – bright salmon pink

sizzling hot – opaque saturated hibiscus red with a pink undertone

style stunner – a bright orange with an underlying red

living legend – a rich crimson

v.i.please – a deep, berry violet hinted with red

beau-tie – a rich, black amethyst

front page worthy – dark royal blue with a pearl overcast

star studded – rich pearlescent golden honey

fashion faceoff – light, smoky gray with a soft pearl


The new collection is currently available at essie.com, fine salons and beauty destinations nationwide.

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